Posts Tagged ‘ Marketing

Large legal marketing is an emotional contact


Great marketing is legal and emotional connection with customers. You have to engage your customers on an emotional level about how to overcome them. Customers using logic and rational decisions in order to justify their choice of a lawyer. First, they use emotion to make the choice. Legal marketing is critical to the success of your firm, but emotions are crucial to the success of your legal marketing. If you want more examples of great legal marketing visit: RainmakerLawyer. com

How to Use Testimonials in Legal Marketing


Legal marketing requires the attorney to establish credibility. The best way to do this is by means of testimony. Many states and municipalities restrict the use of testimony in legal marketing. In this video, Dave Lorenzo, Legal, Marketing Expert, gives us five ways lawyers can use the ratings in their marketing. For more great legal marketing ideas visit: RainmakerLawyer. com

Legal Marketing Newsletter Case Study


Newsletters are an important part of legal marketing. In this video legal marketing expert Dave Lorenzo describes how one of his clients use newsletters to get a terrific referral. If you would like more information on legal marketing visit: www. RainmakerLawyer. com