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Article Tags: Donna Schwartz Mills

Tags: There are no secrets to create a “killer app” in the business: Find a niche and fill it.If it was just as easy as it looks! Some of us areentrepreneurial Isaac Newton – have come to the apple head byan as necessary to find – and we Avision way to solve this problem (and get incomewhile you’re at it) we are. favorite example is the woman who invented the “Stroll’r Hold’r” – you know, that little cup holder snaponto handle your baby stroller. Wondering youneed one of them, until they actually try to perform drinkwhile pushing your child around the mall … and when seethis very simple product, you say to yourself, “Why do I think *?” Most of us need a little help – I know that I asmy And the universe is limited to a small circle composed of my, my daughter and school activities and localsupermarket, I find I have to do everything I can to expand myhorizons.But as is often in the case of parental units biglimiting factor is time. I used to have quite readingnewspapers, magazines and books. (OK – I was the only social life and hadno, so I had nothing but time!) This is not the case longerthe. Today I pick up the slack for my choice ofradio stations.Public Radio is my Savior. Ever since my alarmgoes off on “Morning Edition” eveningrush hour traffic (which I often caught after school karate ofMegan s) I tuned to your local NPR learning stationand … This is where I find inspiration for manyof write articles on my website and newsletter.But this as an ideal medium of radio (thefact that you can do other things while listening), is also its disadvantage (because you are focused on otherthings when listening). There are times when I missimportant facts, my mind is like tuning end.This is why I was glad to see that most MyFavorite public radio news and information programs are alsoavailable on the web. Here is an overview of the best business onesfor: Marketplace: David Brancaccio arefascinating broadcast business, and can say: Nice! This dailyhalf-hour program is a great job explaining what ishappening in the financial markets, deconstruction complexstories as Enron and WorldCom, and to make sense economists.If themysterious major theories that everything he did, it would be enough to help business decision makehome do not know where the economy istrending. But Brancaccio with the crew, what Ithink like pieces of a “business man’s interest” – theyregularly economic news covered the views of workand family, art, health and technology. If your local public radio station carryMarketplace not, you can hear the full broadcast theirwebsite. There you will find an archive of previous titles from the current featuresplus Economist and global. http://www.marketplace.org NPR morning edition and everything is considered Grandpa ConsideredAll NationalPublic Radio Network, which just celebrated its 30th yearon air. ATC looks at the daily news, broadcast everyafternoon (usually while driving). This is not just a news broadcast. For example, after news of the day runningthrough, includedfeatures program Amtrak today, “Line Festival” in Glen Rock, PA, aninterview with international financier George Soros, motels hotelsand, who decided that advertising itself as “American property” is the best business plan (I do not know if that’strue and if something can be extrapolated to Toon at home?), and Cuban pianist RamonSosa. It’s eclectic. And you never know when you willintroduce for something that makes sense for the company yourbusiness (such as “America’s own” stuff). Morning Edition’s “little sister” ATC celebrates the20th anniversary of its debut this year. Me you thesame mix of news and features in the morning. Listen to them both (and other NPR programs) here: http://www.npr.org World: When my British in-laws Come and see how they wereshocked U.S. news is the provincial, focusing almost exclusively on what is happening UnitedStates.There in the whole world out there, people – and the British areused to get all the news from incomparableBBC. Well, this show brings a little radio in the U.S. thatcomprehensiveness good ol ‘on A.Co-produced “Aunt Beebe,” radio station WGBH and PublicRadio International, “The World” is an interesting mix of ofnews and detailed reports of cultural events, economic politicaland … * * All the hemisphere of the Earth. Iespecially their everyday “Geography Quiz” (and rarely amashamed how I managed to come up with correctanswer!) If this sounds a bit dry – with the certainty that it is not. Catchit here: http://www.theworld.org the case: This is radio at its best. I host Warren Olney rememberwatching when he was a reporter in several ofL.A. Local television news stations. But as television news ratings were less for moreabout and substances fromthe middle Olney retired and moved to Southern California station largestpublic KCRW.This the radio show had its beginnings as an in-depth view of theconditions that led to violence LA RodneyKing decision followed a master in handling phone calls from different angles peoplewith, Olney keeps the program onthe air for 10 years, covers just about every ofimportance problem for residents of Southern California. Olney was also where the national sinceOctober 2000 version, which does the same for “hot-buttonissues” that the U.S. faces whole.http: / / www.moretothepoint.com/ as operators of department stores, many of us tend closeourselves away As we focus on the needs of our families andour finances. While the focus is good, it can lead to tunnel vision, kindof, which may prevent us seeing nextbig thing. Do not let that happen to you! If you find time to get there, read and tolearn is a problem, just fill in the gaps turningon radio.